"In transit" can mean the truck left an hour ago or that nobody has updated the record for three days. Without a timestamp and a source, a status can mislead more than it informs.
What good visibility looks like
- Every update shows when it happened and where it came from.
- ETAs show how confident they are.
- Stale data is flagged and chased, not silently displayed.
We monitor how fresh every shipment’s data is. When a carrier stops sending updates, our operations team is alerted before your customers notice.